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This web page has the following in the web site, "Michael Arant established his practice in 1976 when he began practicing law in Medford, Oregon." Our analyzers saw that the web page also stated " In the early 1990s Mr." The Website also said " Arant began focusing his practice on Solving Problems for Seniors and Their Families. Arant is now retired, and Mr. Broesder continues to practice in the areas of Elder Law, Adoptions and Business. Arant and Broesder, LLC." The website's header had Medford Attorney as the most important optimized keyword. It is followed by Medford, Ashland, and Attorneys which isn't as highly ranked as Medford Attorney. The next words broesderlaw.com uses is Attorney. Lawyer was included and might not be understood by search crawlers.